In the true spirit of high school and college football season, Hyundai Motor Manufacturing Alabama (HMMA) team members enjoyed a homecoming parade to commemorate the return of the Santa Fe Sport to the Montgomery, Alabama plant. The parade lead by an Alabama-built Santa Fe and HMMA’s leadership team wove its way through all of the plant’s production areas. Team members applauded as Sidney Lanier high school cheerleaders chanted – go Hyundai!
“Traditionally, assembly plants mark new vehicle launches a car rolling off the assembly line,” said Chris Susock, vice president – production. “Our public relations team decided it was time to raise the bar and bring the celebration to our team members throughout the plant.”
“Thanks to the amazing support of Jeff Davis and Sidney Lanier high schools, we were able to bring a new level of excitement and show our Hyundai spirit in a unique and entertaining way,” added Susock.
The Jeff Davis high school band lead by Band Director, Brandon Howard, had team members clapping their hands and moving their feet to upbeat music resonating throughout the production areas.
“On behalf of the Hyundai Motor Manufacturing Alabama President Jun Ha Kim and all of our team members, we want to thank Antonio Williams, Sidney Lanier high school principal, Bobby Abrams, Jeff Davis high school principal and Jasmine Holloway-Pate, cheer coach – Sidney Lanier high school for supporting our event and allowing the students celebrate this special occasion with us,” said Robert Burns, senior manager – public relations and team relations.
The Montgomery plant will build approximately 36,000 of the popular crossover utility vehicles during 2016. Having Santa Fe Sport production join Sonata and Elantra at HMMA will also provide Hyundai Motor Manufacturing Alabama more flexibility to shift product mix to meet market demands.